Customer Success Story

From Scattered Signals to Revenue Gold

How UserEvidence Scaled Their Customer-First DNA

UserEvidence helps B2B software companies showcase customer success stories at scale. As they grew from 20 to over 100 customers, BackEngine helped them maintain deep customer relationships while preventing significant revenue loss.

UserEvidence

About UserEvidence

UserEvidence helps B2B software companies showcase customer success stories at scale. Their platform enables teams to collect, manage, and publish customer testimonials and case studies efficiently. As a rapidly growing startup serving over 100 customers, including enterprise software companies, UserEvidence knows firsthand the challenges of maintaining deep customer relationships during periods of high growth.

The BackEngine Impact

Transforming scattered customer communications into actionable intelligence

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Annual contracts saved
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New products launched from insights
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Customer growth maintained
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Time to insights (vs 4 hours)

The Success Paradox: Growing Pains at Scale

When you're in the business of helping companies tell customer stories, losing touch with your own customers isn't just ironic — it's existential. This was the challenge facing UserEvidence as they scaled from 20 to over 100 customers.

The team found themselves constantly looking at incomplete data sets, struggling to identify who was happy, who was at risk, and what product decisions to make next.

"I always felt like I was looking at incomplete data sets to make product decisions or to know who was happy or who was a churn risk. I'd often find myself pulling my hair out during our weekly customer success meetings."

RR

Ray Rhodes

Co-founder, UserEvidence

What BackEngine Enabled

Prevented Revenue Loss

Saved multiple $50,000+ annual contracts through early risk detection

Uncovered New Opportunities

Launched two successful products based on pattern recognition in customer conversations

Enhanced Product Decisions

Identified and enhanced key features driving customer success

Scaled Customer Understanding

Maintained startup-level attention despite 5x growth

Key Results

Concrete outcomes that drove business value

Reduced Insight Gathering Time

From 4 hours of research to 30 seconds of clarity — a transformational shift in how the team understands customer health.

Saved Major Contracts

Multiple $50,000+ annual contracts saved through early risk detection and proactive intervention.

Generated New Revenue

Hundreds of thousands in new revenue from customer-driven products identified through conversation patterns.

Maintained Deep Relationships

Preserved startup-level customer intimacy while growing 5x, ensuring no customer felt like just a number.

"BackEngine helps us see what's going on in 30 seconds as opposed to 4 hours of research where I still wouldn't know... It's a tool we can't live without at this point."

RR

Ray Rhodes

Co-founder, UserEvidence

Ready to Turn Customer Feedback Into Revenue Growth?

Join teams like UserEvidence who are using BackEngine to transform scattered signals into actionable intelligence.