Today we're launching our Deal Execution Engine. It lets GTM leaders scale their thinking across every deal and customer.
The old GTM playbook is dead. The economy hurt it and AI killed it.
I keep hearing the same thing from GTM leaders: Not enough leads. Lower close rates. Longer cycles.
This is raising the sales bar to the point that almost every deal needs CRO-level thinking and strategy.
Which means these leaders are getting pulled into more deals than ever before.
But you can't be in every opportunity. You can't review every email, every proposal, every customer conversation. You can't build the strategy for every account.
That's the problem we built BackEngine to solve.
Today we're launching our Deal Execution Engine. It lets GTM leaders scale their thinking across every deal and customer.
Here's how it works:
You upload your best thinking once, your playbooks, frameworks, templates, battle cards.
BackEngine trains on YOUR methodology, YOUR business, YOUR language.
Then it reviews every open opportunity against your playbook, tells reps what to do next, and helps them execute with market-ready deliverables using your exact standards.
The result: Every rep executes like your best performer. Win rates go up, cycles go down, and you focus on strategy instead of firefighting.
Our customers call it "100X better" than any AI they're using—including Gong.
If you're a GTM leader looking to increase win rates in this brutal environment, reach out.

